Users love videos, they are highly engaging and act as a great way to connect with your audience. The area of video is growing, more and more people prefer to watch a video then read the content equivalent. If you are looking to engage more with your potential customers, then video is certainly the way to go. If you need help, speak to a Sydney SEO firm.
A lot of other businesses understand this and therefore the video space is getting more competitive by the day. If you are looking for a place to showcase your business’s videos, the best place is obviously YouTube, with over 1.8 billion monthly users.
YouTube is such a popular space you would be silly not to include your videos here. But with so much competition around, you need to be doing all you can to properly optimise your account and ensure you are found.
You spend a lot of resources creating your videos, you don’t want all that effort to go to waste. So, you will need to invest some additional time in YouTube SEO. More eyeballs on your YouTube videos can also translate into my eyeballs on your website and potentially more sales.
So, have a look below at some of the best ways you can optimise your YouTube account:
YouTube SEO Tip #1: Featured Video/ Channel Trailer
What is the most important video on your account that you want the most people to see? Well, you should make that your featured video on your account. Remember, that a user has to be signed in to view your featured video, if they aren’t signed in then they will see a channel trailer.
This could well be a users first point of contact with your channel so you need to ensure it is a good one so they continue to view your videos and come back to see the new videos you create.
The most successful YouTube channels usually have a featured video of what they believe to be a good example of what the rest of their content holds. Or you could try a different tactic by making the featured video or channel trailer all about getting the user to sign up.
No matter if you are using a featured video or a channel trailer, you will need to have a think about what you will be including in the description box to the left of your video. Typically, you should aim for about 100 words so you can please both users and the YouTube and Google algorithm.
In your description you should also add a call to action as well as a relevant link. By including this in your featured video or channel trailer you are making sure this is highly visible on your page.
YouTube SEO Tip #2: Channel Art
Channel art is a good way to showcase to all what your YouTube channel (and business) is about. Your channel art would be placed in the banner that runs across over the top of your page, between the search bar and the title of your channel.
Your channel art should obviously be eye catching and in line with your overall branding. The sizing that you should be aiming for is usually around the minimum 2500 x 1400 pixels.
If you can make it work, channel art can be the prime real estate for your brand and getting key pieces of information to your audience. You should also look to include a call to action here as well.
YouTube SEO Tip #3: About Tab
While this is not showcased on the “home page” of your profile, you cannot forget about the “about” section of your account. Here you should add a detailed description of your channel. Be bold and creative to ensure better engagement.
You can pretty much write as little or as much as you like and link to other places, like your website, business email and social media accounts. The links in the body of the text will not be clickable, but you can place some links in the footer of the page, which users can click on.
YouTube SEO Tip #4: Playlists
When you have enough content on your YouTube account, the best way to organise things to ensure users can find what they are looking for even faster is to create playlists. You should look to create playlists for your most popular content and any other content that have a related theme.
There is no specific rule when it comes to creating playlists, you have a good idea of your own content, so do what you think work the best. You should try to think of playlists from an SEO perspective because highly viewed videos will usually rank better. Playlists really do make things a lot easier to find for viewers.
Time Management might be just two simple words. To execute it in real life is one of the hardest tasks ever. It is a fact that the lives of the predominant population have become so hectic. It has become difficult even to find time for ourselves. If at all some miracle happens and if we get some time, all we want to do is to press the pause button to our routine lives and rest.
People are finding it difficult even to balance their personal and professional lives. It is hard to find a person who is good at managing the time. The fact we all need to agree is that time management is the one solution for most of the problems that we have today. Here are the advantages of time management.
Stress has positioned itself as an undeniable part in most of our lives. We have come to a point where stress-free life has become a dream for many people. If your time is managed properly, it reduces your stress to a considerable level.
Increase in productivity
The basic concept of every management is to increase productivity. Time management is not an exception when it comes to that. If you can execute thing as planned, then there are no second thoughts on the fact that your productivity will increase. The increase in productivity is good for the individual and as well as for the organization that he or she is part of.
Being organized generally reduces the mistakes. Reducing the mistakes saves a lot of time. Concentrating properly and doing the work without any mistakes entirely eliminates the rework. Rework is essential only when there some flaws in the work. Let us accept that rework is something that we all hate doing.
Reduction of problems
Managing your time properly results in reducing a lot of time in both your personal and professional life. Errors, like missing out on deadlines and forgetting appointments, are results of poor time management. The same in personal life like forgetting important occasions and missing to attend functions can be avoided if your time managed properly.
Less time wastage
“Time is money,” they say that wasting time is equal to wasting money. If you have a clear idea of what you are about to do, then there are good possibilities that you will not waste time doing unnecessary things. Proper allocation of time and flawless execution will definitely save you a lot of time.
Managing your time properly will provide you more opportunities. Remember that the early bird always has a lot of options when compared to the rest. Proper time management offers the platform to showcase the world your true potential.
Good time management always results in great outputs. This creates a very positive image of you among the people in the workplace. A person who has good time management capabilities can position himself as a reliable employee.
Laws are rules and regulations that are formed by the government of a nation for its citizens to follow. Law for any country is not an option it is a necessity. Law ensures a crime-free society and protects every citizen of a country. There is this segment of people who have different perspectives about some laws. They view them as hurdles to lead a free life. But there is no second thought on the fact that strict enforcement of laws is necessary to protect the rights of people. Here are some of the countries with very strict laws.
North Korea is the only country in the world that is entirely Communist. The country even has restrictions on accepting tourists. They do not allow tourists from South Korea and The United States. Everything in the country is controlled by the administration. Even the media has to play their rules. The government has strict dating policies to ensure the sanctity of the relationship. They have a dedicated force called the Dating Police to monitor it. They also have strict fashion rules that men should cut hair every fifteen days and women should not wear pants.
The laws of the Islamic state are very much based on the religion. This is called the Sharia Law. There are a lot of restrictions in the country which also include protests against the government. Even a single statement against the government will result in capital punishment. There are strict laws against the use of social media platforms and video streaming applications. Men are not allowed to have haircuts that are prohibited by the religion. Women are allowed to come out only with hijab. Western music is strictly not allowed. Alcohol is highly discouraged for both men and women.
This might a huge surprise for many people. It is because this is probably the first time that many are hearing this name. The country is located above Africa. It is ruled by President Isaias Afewerki. He became the president of the country in the year 1993. They have complete control over the media and a lot of other things. The approval of the government is a must before every broadcast. They are very strict when it comes to religion. Public worship is strictly banned, and for a person to follow a certain religion there is a registration process that needs to be done.
One the weirdest laws Equatorial Guinea is that people are discouraged when it comes to learning. The whole country does not house a bookstore. Tourism is also very low as foreigners are not allowed in the country. The entire media of the country is controlled by the government. The foreigners who step in their soil are closely monitored by the officials. They are not allowed to take pictures or videos of the prevailing situation.
Solar is a valuable renewable energy source that had made incredible progress in the past few years. With no carbon footprint and reliant purely on the sun, it is a great alternative to traditional methods of gaining electricity.
As the world becomes more technology-driven, it is important to consider how we will be able to fuel our continuous use of electronic devices. Solar provides a unique solution that can aid our transition to modern infrastructure systems.
Here are the top 5 reasons why you should invest in solar for your home!
1. It’s cost-effective
Solar panels can be a pricey investment, but it pays itself off. While you might be turned off by the initial fee, consider how much you will save on your monthly utility bills.
If you install a battery and a sufficient amount of panels, you will no longer have to rely on the main grid. This means that your electricity usage will be completely supported by your solar system. In the long run, there’s no doubt that your investment will be paid off!
2. There’s little maintenance involved
After the initial installation of your panels, the system requires little maintenance. Simply continue using your utilities as always, and enjoy the reduced electricity bill.
Installations can be finished in a day and after that, you won’t have to worry about your system. So don’t use maintenance as an issue for not installing solar!
3. It’ll be self-sufficient
Once you convert to having a solar power system with a battery, you can be a self-sufficient household. This means that you won’t have to rely on the main grid for electricity and won’t be affected by outages or blackouts.
The sun provides an endless power source and you can rest assured that your panels will always be getting energy, even on days that are cloudier. This gives you a lot more control over your electricity usage and bill.
4. Minimize your carbon footprint
And of course, installing this renewable technology can drastically minimise your carbon footprint. As we continue to consume more and more energy, the environment is facing the consequences of such high usage.
By switching to sun-powered energy, you are using a resource that would otherwise go to waste. That means you are reducing your impact on the environment and using a more resource-efficient method of gaining power.
5. Encourage renewable solutions
By investing in solar, you are contributing to the market for renewable energy solutions. This is important as developing innovative solutions for energy in this day and age is essential to building a more sustainable world.
Supporting renewable energy will encourage more interest in this market, which can ultimately lead to more innovative solutions. It’s important to look after our environment, and using renewable rather than traditional energy sources can help this.
Conserving our earth for future generations is an important value to maintain. In the future, it is likely to be necessary to invest in solar, so why not sooner than later?
Health is one of the primary concerns for every human being on this planet. It is a bitter truth that staying hale and healthy is considered to be luxury now a day. Taking into account the lifestyle that we have there are a lot of things that need to be done to stay healthy. At the same time, there are a lot of things that we need to avoid to stay healthy. Here are the things that need to be avoided to stay healthy.
Not drinking enough water
It is one of the common things that we indulge in without realizing how it affects our body. Sixty percent of our body consists of water. Keeping the body hydrated has a lot of positive effects. It helps you in the proper functioning of the brain which results is quick reactions and sharp memory. It also helps in the proper functioning of the muscles and joints.
There is a constant misconception about how much water should a human consume on a daily basis. Medical experts say that a normal human being should consume thirteen cups of water every day. So remember that keeping your body hydrated is mandatory and drinking enough water is a must.
Eating Late Nights and skipping meals
There are reasons for people following a particular time schedule when it comes to having meals. Breaking it obviously has a very negative impact on our health. If someone gives you work, you need enough time complete it perfectly right? The same can be applied to your digestive system. When the food goes inside, it requires a certain time to complete the digestion process. Eating food in irregular times should be avoided.
We understand that you are busy with your work and everything. But that cannot be accepted as a reason for skipping a meal especially breakfast. People have this tendency of skipping meals and giving reasons for it. Anything said and done skipping a meal is something that cannot be accepted at any cost.
Irregular Sleep Patterns
People nowadays do not have a proper sleeping cycle. Medical experts say that it is mandatory to have a proper sleep during the nights. It is because there are few hormones that secrete in the body during the night. With a smartphone in your hand, it is really hard to sleep. An average person spends nearly four hours every day on his phone. To stay healthy, it is important to have regular and proper sleep patterns.
Choosing the wrong food items
The food industry is aware of the fact people have become health conscious. Hence it has started projecting its products as healthy ones. Understand those are marketing stunts. Just because they claim these as healthy, it doesn’t mean that they are healthy. There are a lot of people who fall for this and blindly buy them and eat them. If you can avoid these unhealthy foods, it can contribute a lot to your health.
Money – The core on which everything in this world depends on. There are a few basic things that every person in this world should know to survive. One of those is how to manage his or her finances. Unfortunately a lot of people especially the youngsters are lacking behind when it comes to managing their finances.
Managing your finances properly helps you a lot in the present and also in the future. It does not require for a person to be a mathematical genius to manage the finances properly. The basic knowledge, proper planning, and dedication are all that is required to manage your finances perfectly. Remember that when your finance is managed properly it results in a better lifestyle. Here are few tips to manage your finances properly.
Think and spend
Every penny that you spend matters a lot. It doesn’t matter whether you are buying a luxury car or you are buying chocolate. Think before spending. When we say this, people jump into the wrong conclusions. They restrict themselves from spending. That is not what we meant. If buying a luxury car is necessary then go for it. If buying chocolate is not necessary then avoid it. It all burns down to necessity. Postponing your spending can also be considered.
Frame a budget
Many people have this habit of going with the flow. Understand the fact that it is one of the habits that cannot be accepted in finance management. Going with the flow is like the ultimate villain when it comes to managing the finances. Frame a proper budget and stick on to it. For many people framing the budget is not the issue, sticking on to it is the issue. Framing the budget helps to have a clear picture of the expenses that lie ahead.
If you are able to predict things when it comes to finance, you will be treated more like a God. But unfortunately, no one has the capability to predict what lies ahead when it comes to expenses. There are few expenses that can be avoided and there are ones that cannot be avoided. So try as much as possible to restrict yourself from the expenses that can be avoided.
Track the spending
This was one of the very difficult tasks. If you are a person, who was born in the 80s or 90 s who might have seen your parents noting down every expense that they make. But times have changed. Just a few clicks on your smart phone shows you the entire expenditure clearly with complete details. These are not just details. These are data with which you plan your expenses in the future.
Save and Buy, Avoid EMIs
Many say that EMI is a boon. But the truth is that it is a marketing strategy that has worked wonders. Just a small analysis will show you that they are making you buy something that you are not capable of by paying extra amount. It is very simple; if you are not able to afford something don’t buy it. If it is so necessary, save and buy. Don’t get yourself into a monthly commitment.
Before starting this topic, we would like to ask a question to every reader. Is there something in this world that can replace family? We would like to believe that the predominant answer will be nothing can replace a family. It is not just an answer. It is also the truth. The entities like family are the ones that make this world a beautiful place.
Some might realize, and some might not understand that not having a family is one of the painful experiences ever. They are the ones who we can depend on during a tough time. Life for most us is being occupied with something important. There are a lot of people in the world who are longing to spend time with their family.
No one can deny the fact that family is contributing to us a lot of ways. It also works the other way. We should contribute something to the family that would make them happy. Here are tips that would help in this particular issue.
Spend quality time
It is one of the basic things that every family member is expecting from us. Put in all the effort that you can to spend time with your family. Nothing can come close to spending time with your family. It is an amazing experience that cannot be described in words.
Accept mistakes and provide room for fun
It is a known fact that nobody in the world is a perfectionist. Everybody tends to make mistakes. At the end of the day, they are family. If you are not flexible with them who else would you be flexible with? A family is not an army camp to follow the rules and regulations. Let the members of the family have some fun. It is one of the important things that strengthen the bond between them.
Cook and eat together
This is one habit that is missing out many families. We are able to understand that every member of the family is busy with their own lives. But when it comes to family everything else in this world can take the back seat. As much as possible try to cook together and eat together. When we mention together, it also includes the kids. Indulge them simple tasks that they can do in the kitchen. The dining table is one place where a lot of conversations can happen. It doesn’t matter whether it is a conversation or an argument. Make it a point to eat together at least one meal in a day.
Hangout with them
The word hangout is now very much confined to friends. Hanging out with family is one of the best ways to keep the family intact. This also provides the elders an opportunity to know a lot about the preferences of the young people. A fun hangout with family can benefit in a lot of ways.